Why are Social Media Conversions so Low? With all the furore around the use of social media platforms for advertising businesses (and political aims), it might be a bit frustrating ...
6 Tips for choosing target keywords Search Engines are global data infrastructures with a granular local reach. They can pin-point a single user group based on the location which is why it ...
The power of branding is limitless and shows the importance of a good strategy. What does branding mean? It can be thrown round in all sorts of different contexts with ...
What CMS platform should I build my e-commerce website on? With so many different types of CMS (Content management systems) out there it’s hard to choose which one is right ...
What is the importance of geography for your website? The importance of geography and language in optimising a website is paramount. Google is a global infrastructure with a granular, local ...
Responsive Web Design has never been more important with the number of mobile users searching the web growing. Responsive Web Design is an approach that takes into consideration the use of ...
What is remarketing and why should you care? Remarketing, also known as retargeting is a form of advertising that allows us to target people who have already visited or taken an ...
The importance of a good user journey. Any user should be able to get from the landing page to the information or product they require within 2-3 clicks. However, before ...
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